Increasing The Chances Of Your Tweets Being Seen By Scheduling Multiple Tweets
What You Can Do: There are thousands of tweets out there in the twitterverse, more than anyone can absorb. Any individual tweet we send out there has to compete with all those others. Most people using Twitter look at the tweets on the screen in front of them, maybe scroll down a bit. If you post each tweet only once, the odds of it being seen by many people are not great. Tweeting the same material a few times over the course of the day or even several days means you can reach more people. But who has time for that?
What you can do with Tweetdeck is schedule tweets so they are automatically tweeted while you're doing other things. Yeah, writing, of course. On your Tweetdeck page you'll see a blue column to your left. The white box in it is for typing your tweet in. You can immediately tweet it by pushing the "Tweet" box below it. Or you can look down at the next three buttons. One of them says "Schedule Tweets." Yes. That's the one you want.
The blue column has its own narrow scroll bar. I mention that because, yes, I struggled with scrolling there for a bit. So once you've chosen the "Schedule Tweet" box, use the scroll bar to move down a bit to a calendar and squares with the time. You can hit the day and fill in the time you want your tweet to show up. Look above the calendar, and you'll see a box that says "Tweet at...whatever you told it to do." Hit that box. You'll find the tweet you just scheduled has moved to a column called--surprise!--"Scheduled."
Then you can do that again. And again.
What I've Been Doing: I usually do my first tweet in real time shortly before noon. Then I schedule at least two more that day, around two and four. I've read that noon and late afternoon are best tweeting times. People go onto Twitter at lunch time and after work. I'll change the write-up I use with each tweet so I'm not tweeting exactly the same thing, even though I'm tweeting exactly the same link. I may use different #hashtags to get the attention of different groups.
That strategy definitely increases traffic to my blog. I get a lot more views days I do that type of tweeting.
If you blog in the evening to save your daytime for other kinds of work, you can schedule your tweets for the next day.